The fine folks at Clamor pointed out a BBC story about a Danish firm selling t-shirts for the Popular Front for the Liberation of Palestine (PFLP) and the Revolutionary Armed Forces of Colombia (FARC). According to the retailer, a portion of each sale goes to help the organizations obtain “new equipment for radio stations and graphics workshops.”
The BBC notes that the FARC and PFLP are both considered “terrorist organizations” by the United States and European Union, which raises prickly questions about whether those that buy and sell such merchandise are in effect providing financial aid to terrorists. Given that the proceeds are explicitly designated to support media creation, though, adds a wrinkle to the consideration. However, as is increasingly the case, words and images can have as much or more power than any bomb or gun. Continue reading “Guerrilla Marketing?”