One month ago today, those of us in NYC and the surrounding area were hunkering down and riding out a storm named Sandy. As conditions worsened and disruptions in communications technologies multiplied, people did something they don’t often do en masse anymore: they turned to radio to find out what was going on.
A few radio stations did provide an informational and emotional lifeline, demonstrating that the medium still has an important role to play in our modern media environment. The ubiquity of broadcasting, coupled with the ease of access to it (no device necessary save for a cheap receiver, no contracts, no terms of service) made radio the go-to medium after almost everything else stopped working. Continue reading “Beware Broadcasters' Post-Sandy Opportunism”
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